Renaissance Summer Learning Kits

 

PROJECT TYPE
Digital Media

 

INDUSTRY:
Education

 
 

Overview:

The Renaissance Summer Learning Kits are annual offerings developed by Renaissance to foster student engagement and facilitate summer learning experiences for teachers and families. These kits encompass a range of resources and templates tailored to each Renaissance product, including Accelerated Reader, Renaissance Freckle, Renaissance Lalilo, and Renaissance myON.

This year, the Renaissance Summer Learning Kits underwent a transformative design approach, incorporating captivating photography to create an immersive and engaging experience for users. Each kit was centered around a specific theme, with Lalilo featuring an ocean theme, myON embracing a space theme, Freckle incorporating the outdoors and woodland creatures, and Accelerated Reader adopting a lively zoo theme.

By utilizing photography, the kits pushed the boundaries of branding and brought a fresh and exciting visual aesthetic to the materials. The carefully selected imagery not only added visual appeal but also served as a powerful tool to capture the attention and imagination of students and educators alike.

The unique design of the kits allowed for individual sub-brands within Renaissance to shine while maintaining a cohesive overall brand identity. This approach exemplifies how multiple sub-brands can retain their distinctiveness while existing harmoniously under a shared brand umbrella.

The Renaissance Summer Learning Kits represent a significant step forward in delivering an engaging and visually appealing learning experience. We hope that educators will enthusiastically embrace these kits, using them to create dynamic and enriching learning environments for students.

Previous
Previous

Wolf River Bernedoodles

Next
Next

Brain Injury Association of American: Luminary of the Year