Avenidas 2023-24 Annual Report
Overview:
Avenidas is one of our newest clients, and we're celebrating our first-ever project with them: Their 2023-2024 Impact Report!
We're especially proud of our work with Avendidas because while it's adjacent to our nonprofit and advocacy audiences, it also signals a new niche for us: Advocacy and agency with regard to aging. With a mission of "reinventing aging," Avenidas helps older adults in the mid-Peninsula region of California be as active, engaged, and healthy as possible throughout their lives by providing relevant services and programs. Some of these programs include gap-bridging health care and wellness, personal growth and development opportunities, and helping them connect to volunteer opportunities.
Just as Avenidas is reinventing aging, it was important for us to revise and reinvent their branding through their Impact Report. The organization is celebrating their 55th anniversary, and it was important to bring out the bright colors and bold elements of their brand in a way that drew attention and created interest.
The Impact Report tells the story of the 5,200+ older adults that Avenidas serves, how they've been able to expand their programming and services as the need has grown, and how they'll continue to evolve to meet the changing needs of older adults and their families. We're proud to work with an organization that is so clearly a critical gap in the healthcare system.