Transitions Moto Infographic
Overview:
Motorcyclists want the best – in both speed and safety – and with the new SHOEI®Transitions® adaptive face shield they can have both. The shield adapts automatically and seamlessly, from clear at night and in low-light conditions to very dark in bright sun, eliminating the need to carry two shields.
This infographic expanding upon the benefits of having the transitions adaptive face shield was the prefect way to get the story across to the general public. As part of a larger press release and PR strategy this piece was leveraged in many ways including social media, print and online media outlets as well as influencing bloggers.