Self Love Branding
Overview:
On top of her incredible photography, Miriam Bulcher also founded Self Love Mentoring for Women. She offers coaching and courses to help women accept themselves, heal from past traumas, and love themselves unconditionally. She needed a branding package that matches the passion, warmth, and love that Miriam radiates, and I was so excited for the chance to build a brand that will empower so many women!
This branding was a true collaboration, with Miriam involved at every step. She is incredibly creative, so she brought a specific vision, and I brought it to life! I tinkered around and eventually landed on a beautiful color palette that I felt reflected Miriam perfectly. She's unabashedly feminine and incredibly strong, so I incorporated shades of pink and red with pops of yellow. I mixed a glamorous script font with a modern sans-serif to convey the combination of the grace and strength that Miriam exhibits. Her new branding included flexible options to use across print, web, social, and promotional materials.