Haumea Branding
Overview:
Haumea is an empowering, compassionate environment where new moms and moms-tobe have access to objective educational resources and workshops, health and wellness opportunities, and most important, a community of women from all walks of life who are on the same path of wonder and challenge through their own pregnancy and new parenting journeys — and you don’t have to make that transition alone. We’ve got your back.
The logo is a nod to the journey as well. When taken piece by piece several elements can be found, a person, a heart, the love coming from inside and the interconnection of all of us. This logo is also an acknowledgment of Haumea’s namesake — The hawaiian goddess of fertility and childbirth. She is a strong, powerful being — something that all mamas are.