Kohl's Charitable Foundation
After a natural disaster struck several Kohl's employees homes and they were left homeless, Kohl's sprung into action. They started the Kohl's Charitable Foundation to support their associates and families by raising money to help them, providing corporate funding, and financial gifts to those effected negatively by natural disasters, tragedy, etc.
This logo is based on the concept of touching someone's life. A hand, the sign of trust, charity, and giving, is featured as a print or a lasting mark. The circle frames the artwork and highlights the icon. The clean crisp font makes the logo more readable and recognizable when on trucks, business cards, and mailings.